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This episode of “The Economy Decoders” kicks off a 16-week campaign under the theme “Bigger and Stronger” with the objective of empowering French businesses to become, what else, bigger and stronger, which in turn will create a larger and more durable economy. We often find that the economy is only discussed in terms of politics and large businesses, especially in the midst of presidential elections, so the idea of this campaign was to bring the discussion back to SMEs and human-sized companies, which are actually a fundamental driver of the French economy.
The episode covers the definitions and examples of a mid-cap business, including the advantages that they carry, as well as the main challenges that they face, in addition to their potential external growth and the different policies that exist to help them on the road to success.
Jean-Charles Deconninck discussed how mid-cap businesses are continuing to create value and jobs, and that in today’s world of digital transformation there are many growth opportunities that can help companies achieve mid-cap size and status. Using Generix Group as an example, he presented the importance of taking the leap into international expansion, and cited that innovation is a major growth driver, especially for SaaS, in a world where collaboration and integration are becoming the norm. Driving a business is a very beautiful human adventure!
You will soon be able to have a look at the main talking points that Jean-Charles Deconninck brought up during the program right here on the blog!
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